No. of Volumes: 1 Language: English Physical Description: 334 pages
In todayĘs turbulent business environment, the conventional bases of competitive strategy are increasingly being eroded. In such an environment, the ability to generate and acquire new knowledge is becoming an essential prerequisite for success. This emerging paradigm of business treats knowledge and learning as the singular basis not only for competitive success, but also for corporate survival. Most books on the subject adopt either one of two mutually exclusive approachesłthe first places emphasis on learning as an activity internal to the organization, while the second views learning as a resource to be leveraged by the organization. In Competing Through Knowledge, the first to emanate from India on the subject, Dr. Madhukar Shukla integrates both these approaches and focuses not only on how organizations learn, but also on how they can (and do) use knowledge and learning as strategic weapons to transform their operating paradigms. Beginning with a discussion on the radical changes taking place in the Indian business environment and the need for Indian organizations to develop learning capabilities, the first part of the book provides a framework to understand the dynamics of knowledge-based competition. The second part details six case studies of organizations that have encouraged learning and have utilized knowledge as a competitive asset.